
“The Lift” — PayRise
A fintech feature launch staged as a reveal: industry, press, and a room built around one moment. Atrium TLV.
NOVA Productions designs and executes corporate launches, annual conferences, and gala dinners for Israel’s most demanding companies. You take the stage. We take care of everything underneath it.
See how we work ↓NOVA was founded in 2017 by Andy Rosenberg after a decade producing music festivals — where nothing goes as planned and the show opens anyway. That DNA became a company: a compact team of twelve, a freelance crew pool we trust with our name, and a production method that treats every event, from a 150-guest gala to an 800-guest conference, with the same discipline.
“The client should never see the seams. That’s what the fee is for.” הלקוח לא אמור לראות את התפרים. — Andy Rosenberg, founder
Every NOVA event runs through the same production spine — so nothing depends on memory, mood, or luck.
Understand the goal behind the event.
One strong idea, priced honestly.
Renders before promises.
The right crew, contracted early.
Run-of-show down to the minute.
The day itself, called like a broadcast.
Every lesson captured, every invoice closed.

A fintech feature launch staged as a reveal: industry, press, and a room built around one moment. Atrium TLV.

The sector’s flagship yearly gathering — keynotes, panels, and an expo floor. Hangar 11, Tel Aviv Port.

A formal evening for a leading law firm’s clients and partners. Venue to be announced.

The outward face; protects the standard.

Nine years, every venue, walks the floor the night before every show.

Speaks in moodboards; will fight for the better room.

The institutional memory for every shekel.

The newest pair of hands, learning the NOVA way.






Three active accounts. By design. We’d rather be indispensable to a few than familiar to many.